Inconsistent and unreliable data causes difficulties in people analytics projects. This is why it is fundamental to work with faithful data. In this introductory video, HR Consultant Alyssa Ruff gives a closer look at the importance of data integrity. In order to do so, she will cover the following questions: What is data integrity? And why is it so important?

Note: this video lesson is part of the AIHR Academy, Global Data Integrity masterclass.

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