“How confident are you that your analytics initiative is delivering the value it’s supposed to?” In this article, Oliver Fleming, senior expert at McKinsey, presents the 10 most recurrent issues organizations encounter when performing data analysis. For each problem, he offers responses of what should be done to avoid/solve it. Whether you already implemented an analytics program in your company or not, this article will likely save you a lot of time and prevent you from working with wrong results.

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